Fuente.lat

HubSpot alternatives made in Latin America

HubSpot is a CRM, marketing and sales platform based in the United States. These 15 products from Argentina, Brazil, Chile, Colombia, and Mexico offer, according to their own sites, at least one of these features: CRM, sales pipeline, lead capture, and email marketing. The ones with the most in common come first.

4 list their price in local currency. 4 have their interface in Spanish or Portuguese.

Free plan
3 of 15
Free trial
5 of 15
Public pricing
7 of 15
Data verified
November 2, 2026
  1. 1

    CRM Leads360

    CRM with AI and WhatsApp for small and midsize businesses · Brazil

    In common with HubSpot: CRM, sales pipeline, and email marketing.

    Starting price
    BRL 99/mo
    Free trial
    7 days
    Built for
    Small businesses
    Features
    CRM, WhatsApp inbox, Chatbot, Sales pipeline, and Email marketing
  2. 2

    diio

    AI assistant that analyzes sales meetings and conversations and updates the CRM · Chile

    In common with HubSpot: CRM and sales pipeline.

    Starting price
    USD 35/mo
    Free trial
    14 days
    Built for
    Small businesses and Enterprises
    Features
    AI assistant, CRM, and Sales pipeline
  3. 3

    AgendaPro

    Online scheduling, bookings, payments and CRM for salons, spas and clinics · Chile

    In common with HubSpot: CRM and email marketing.

    Starting price
    USD 9/mo
    Built for
    Freelancers and Small businesses
    Platforms
    Web, WhatsApp, and API
    Features
    Appointment booking, CRM, Email marketing, Inventory, and AI assistant
  4. 4

    ChatGuru

    Official WhatsApp API, CRM, chatbot and AI for service and sales teams · Brazil

    In common with HubSpot: CRM and sales pipeline.

    Built for
    Small businesses and Enterprises
    Platforms
    WhatsApp
    Features
    WhatsApp inbox, CRM, Chatbot, and Sales pipeline
    Operates in
    Brazil
  5. 5

    Trama

    AI agents and CRM for travel agencies' sales · Argentina

    In common with HubSpot: CRM and lead capture.

    Starting price
    USD 139/mo
    Free plan
    Yes
    Built for
    Small businesses
    Platforms
    WhatsApp and Web
  6. 6

    Patagon AI

    Ads, lead qualification and attribution with an AI agent on WhatsApp · Argentina

    In common with HubSpot: lead capture.

    Built for
    Small businesses and Enterprises
    Platforms
    WhatsApp
    Features
    Lead capture, WhatsApp inbox, Ads management, and Chatbot
  7. 7

    Firby

    AI agent that serves website visitors and acts directly on the page · Colombia

    In common with HubSpot: lead capture.

    Starting price
    COP 290,000/mo
    Free trial
    7 days
    Built for
    Enterprises
    Platforms
    Web and API
  8. 8

    Bodezy

    WhatsApp CRM with AI, inventory and in-chat payments for Mexican businesses · Mexico

    In common with HubSpot: CRM.

    Starting price
    MXN 1,899/mo
    Free plan
    Yes
    Free trial
    14 days
    Built for
    Small businesses
  9. 9

    Zaplyx

    AI WhatsApp customer service with scheduling, Pix payments and invoicing · Brazil

    In common with HubSpot: CRM.

    Free trial
    14 days
    Platforms
    WhatsApp
    Features
    Chatbot, Appointment booking, CRM, Payment links, and E-invoicing
    Integrations
    WhatsApp, Instagram, and TikTok
  10. 10

    Thallavie Tech

    AI apps for aquarium hobbyists and management software for aquarium stores · Brazil

    In common with HubSpot: CRM.

    Free plan
    Yes
    Built for
    Consumers and Small businesses
    Platforms
    Android
    Features
    Pets, AI assistant, Point of sale, Inventory, and CRM
  11. 11

    Tolky

    Conversational AI CRM with AI agents for B2B companies · Brazil

    In common with HubSpot: CRM.

    Built for
    Enterprises
    Platforms
    WhatsApp and API
    Features
    CRM, Chatbot, Omnichannel inbox, and Forms
  12. 12

    T3A

    Autonomous AI agents as a service for Brazilian SMBs · Brazil

    In common with HubSpot: lead capture.

    Built for
    Small businesses
    Platforms
    WhatsApp
    Features
    Chatbot, Lead capture, and Content generation
    Operates in
    Brazil
  13. 13

    Sailer AI

    CRM, AI agents and campaigns on the official WhatsApp API for sales teams · Brazil

    In common with HubSpot: CRM.

    Built for
    Enterprises
    Platforms
    WhatsApp and API
    Features
    CRM, WhatsApp inbox, and Chatbot
    Integrations
    Salesforce, HubSpot, RD Station, and Pipedrive
  14. 14

    Methos

    Cloud ERP for manufacturers: production, planning, inventory, costs and finance · Brazil

    In common with HubSpot: CRM.

    Starting price
    BRL 549/mo
    Platforms
    Web
    Features
    Inventory, E-invoicing, Reports, and CRM
    Languages
    Portuguese
  15. 15

    LideraAI

    Election campaign and political office management with data and AI · Brazil

    In common with HubSpot: CRM.

    Built for
    Public sector
    Features
    CRM and Dashboards
    Operates in
    Brazil
    Regulation and standards
    LGPD

Comparison

Data taken from each product's official site, with source and date on each listing. "—" means we don't have the data verified, not that the product lacks it; "Not published", that we checked its pricing page and it shows none. Web traffic is the site's place in the Tranco list of the world's most visited sites; the year online is its first capture in the Wayback Machine.

ProductCountryStarting priceFree planFree trialPlatformsSite languageOnline sinceApp StoreWeb trafficCRMChatbotWhatsApp inboxInventoryLead captureSales pipeline
CRM Leads360BrazilBRL 99/mo—7 days—Portuguese2026——✓✓✓——✓
diioChileUSD 35/mo—14 days—Spanish2001——✓————✓
AgendaProChileUSD 9/mo——Web, WhatsApp, APISpanish20025.0 ★ (1,644)Top 100,000✓——✓——
ChatGuruBrazil———WhatsAppPortuguese2020——✓✓✓——✓
TramaArgentinaUSD 139/moYes—WhatsApp, WebSpanish———✓✓——✓—
Patagon AIArgentina———WhatsAppSpanish2024———✓✓—✓—
FirbyColombiaCOP 290,000/mo—7 daysWeb, APISpanish————✓——✓—
BodezyMexicoMXN 1,899/moYes14 daysAndroidSpanish2021——✓✓—✓——
ZaplyxBrazil——14 daysWhatsAppPortuguese2026——✓✓————
Thallavie TechBrazil—Yes—AndroidPortuguese2026——✓——✓——
TolkyBrazilNot published——WhatsApp, APIPortuguese2024——✓✓————
T3ABrazil———WhatsAppPortuguese2024———✓——✓—
Sailer AIBrazil———WhatsApp, APIPortuguese———✓✓✓———
MethosBrazilBRL 549/mo——WebPortuguese2012——✓——✓——
LideraAIBrazil————Portuguese2026——✓—————

How we order this comparison

Only listings with an original description and comparable data taken from each product's site, with the source quote, are included. We don't say which one is best: the listing with the most verified information goes first, and no payment changes the order. How we order

HubSpot is a trademark of its owner. Fuente.lat is not affiliated with HubSpot; we name it only to describe what these products do.

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